Who said B2B marketing has to be boring?

The B2B buyer in your client organisation is most likely human (with a 95% chance of having emotions including a sense of humour). Before they evaluate if your product is a fit, you need to become top of mind for them in your category. We help you do that. 

Our foray into B2B marketing comes after helping several B2C brands stand out, all the while, honing on our technical and business chops that suit a B2B brand.

Our biggest asset can be your biggest asset too! Our team has experience from large global organisations and knows what works and not.

We don’t shut creativity to a small group. Most often the whole team is in it. Shared conversations, scribblings, sketches and a rigorous process later is when we deliver.

New AI tool in town? Chances are we are already using it (or testing it). We are a bunch of geeks who love maximising our potential through technology first approaches

Team’s got your back

Creative or bust

Tech First, AI First

Our biggest asset can be your biggest asset too! Our team has experience from large global organisations and knows what works and not.
We don’t shut creativity to a small group. Most often the whole team is in it. Shared conversations, scribblings, sketches and a rigorous process later is when we deliver.
New AI tool in town? Chances are we are already using it (or testing it). We are a bunch of geeks who love maximising our potential through technology first approaches
Etiam sodales ac felis id interdum

Team’s got your back

Our biggest asset can be your biggest asset too! Our team has experience from large global organisations and knows what works and not.

Creative or bust

We don’t shut creativity to a small group. The whole team is in it. Many shared chats & conversations, scribblings, sketches and a rigorous process later is when we deliver.

Tech First, AI First

New AI tool in town? Chances are we are already using it (or testing it). We are a bunch of geeks who love maximising our potential through technology first approaches

What we offer

The goldmine called LinkedIn

Your business's LinkedIn profile can be the biggest draw for the who’s who of your B2B client world. We can help you crack the code for B2B success using this powerful platform to build your brand, generate leads, and drive conversions.

Results for a client in < 2 months

21%

Average increase in reactions in 60 days

13%

Average increase in followers in 60 days

Email isn’t going anywhere. And everyone knows it.

As of 2023, a typical user spends about 2.5 hours on social media (all channels combined) and about 2.6 hours a day on just email! Staggering, right? Then there is the fact that 87% of B2B marketers report email as one of their top organic distribution channels simply because it is quick, can be personalised, and sent to targeted audience segments.

We have run email campaigns targeting thousands of users and have obtained industry average beating results. We’re certified, we have our own process, and we know the art of capturing the audience’s attention.

We have a robust process for Email Marketing. Here's a sneak peek at what we mean

1

Define objectives

2

Identify target audience

3

Set campaign goals

4

Choose platforms and tools

5

Build email list

6

Segment the list

7

Decide email campaign type

8

Create content & design

9

Subject lines

10

Tailor CTAs for each email

11

A/B testing

12

Set up workflows using triggers

13

Measure & optimize

We have a robust process for Email Marketing. Here's a sneak peek at what we mean

1
Define objectives
2
Identify target audience
3
Set campaign goals
4
Choose platforms and tools
5
Build email list
6
Segment the list
7
Decide email campaign type
8
Create content & design
9
Subject lines
10
Tailor CTAs for each email
11
A/B testing
12
Set up workflows using triggers
13
Measure & optimize

Email isn’t going anywhere. And everyone knows it.

As of 2023, a typical user spends about 2.5 hours on social media (all channels combined) and about 2.6 hours a day on just email! Staggering, right? Then there is the fact that 87% of B2B marketers report email as one of their top organic distribution channels simply because it is quick, can be personalised, and sent to targeted audience segments.

We have run email campaigns targeting thousands of users and have obtained industry average beating results. We’re certified, we have our own process, and we know the art of capturing the audience’s attention.

The goldmine called LinkedIn 

Your business's LinkedIn profile can be the biggest draw for the who’s who of your B2B client world. We can help you crack the code for B2B success using this powerful platform to build your brand, generate leads, and drive conversions.

Wonder if your brand is Gen-Z ready?

Of late, long attention spans aren't very popular with other generations either. Book an evaluation of your digital presence with Karthik, Founder at Tier2 Digital. As a limited period offer, we're giving this away completely free. Did we tell you it comes with a digital readiness report encompassing multiple social and digital aspects under 12 categories? This may not be free for long, so let's do this!

Striking a chord?

Let’s work together

That's a win!
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